When it’s time to slow down and settle in, it’s time for SIA. Lean into great conversation and truly connect. Sip and savor.
SIA (pronounced “SEE-a”) is a new, fresh and exciting Scotch Whisky created specifically to appeal to a modern palate. The striking amber color of clover honey, SIA awakens the nose with citrus and spice and opens the palate with the smoky vanilla crunch of a crème brulée. The finish is long, smooth and refreshing with hints of hazelnut and toffee.
SIA is distilled in Scotland and matured, blended and bottled by third-generation crafters Douglas Laing & Co., Ltd. from a perfectly balanced blend of Speyside, Highlands and Islay malts. SIA is imported by Spirit Imports, Inc. SIA is 43% Alcohol by Volume/86 Proof.
As many people have inquired, the name SIA means “six” in Scottish Gaelic, which happens to be the founder’s favorite number.
Many moons ago, I was first offered a Scotch Whisky when out with friends, but refused it, thinking it was “too strong.” But curiosity won out, and after my friend quizzed me about my preferred cocktails, wines and favorite foods, he was able to select a variety of whiskies that was truly amazing!
My Scotch Whisky stereotype was instantly shattered, and I realized that there really was a brand out there for everyone – particularly those of us who didn’t know we liked Scotch Whisky…yet.
And so began my love affair. I spent the next several years hosting Scotch Whisky tastings, learning about what people enjoy about it and why.
My professional career was spent as a Creative Director in the “virtual” world, designing websites, mobile applications and digital products for some very large companies.
I wanted to offer the world a reason to go slow and connect in real-time in the midst of a culture where everything moves too fast.
I became an avid student of Scotch and the beverage industry, immersing myself in the business, earning my bartending license, getting a lot of doors closed in my face. I spent a lot of time with distillers and a myriad of industry professionals who were generous to share their time and expertise with me.
When conceptualizing the blend, I conducted blind tastings of hundreds of different single malts, researched distillery methods and shared early blends with Scotch Whisky virgins and enthusiasts alike. Sometimes work looks more like play!
SIA’s flavor profile was conceptualized by the people, and then crowd-funded into reality. It is truly by you and for you. This is YOUR Spirit.
Pick up a bottle today. If you know of a bar, restaurant or store that should carry SIA, please ask them to reach out to them to carry SIA, or just reach out to us and make the introduction. Amazing things happen when we follow our dreams and just say “yes”.